Who we are

BEACON BRANDs

At Yard NYC, we don’t think the world needs any more brands, it needs BEACONS.

BEACON BRANDS lead the way in better.
BEACON BRANDS give us something to believe in.
BEACON BRANDS invite us to belong to something.

To build BEACON Brands, we apply 3 Bs:

01 | Brains

We work with you to define clear goals and build a roadmap to take your business from brand to BEACON.

02 | Beauty

We take great care to ensure your brand is visually and aesthetically pleasing, and design is incredibly important to this process.

03 | Bravery

We recognize that becoming a BEACON brand takes guts > identifying what you stand for and what you stand against.

Contact us

To learn more about BEACON BRANDS please contact Melissa Shacham, Head of Client Services and New Business.